The Council for Leadership Development was created to educate and advance rising leaders in WSWA wholesaler member companies. The annual conference is planned by a committee comprised of member wholesaler volunteers who work with WSWA staff to help:

• Build an educational foundation of essential policy, legislative, regulatory, marketing and trend information needed to advance attendees' careers.
• Provide opportunities to make connections with wholesaler, supplier and service provider peers as well as current industry leaders, speakers, panelists and the WSWA staff/leadership team.
• Enhance leadership, technology and management skills, industry fundamental knowledge, and more.