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Brand Battle Tournament is a Shark-Tank style pitch competition where new and emerging brands present their products to a panel of distributors to see if they have what it takes to make it in today's U.S. marketplace. Tune in to see which contender will advance to our Championship and support your favorites!

MEET THE JUDGES

Reed Birkenholz Headshot

Reed Birkenholz

Sales Representative

Heidelberg Distributing

Steve Fette Headshot

Stephen Fette

Manager of Artistry & Innovation 

Allied Beverages

Supreet Hassler

Supreet Hassler

Director of Trade Marketing - National Accounts Off Premise

Breakthru Beverage Group

Rick Lopus Headshot

Rick Lopus

Vice President - Sales 

Great Lakes Wine & Spirits

Doug Nixon Headshot

Doug Nixon

Sales Director Spirits-Non Alcoholics

Major Brands

Casey Stephens Headshot

Casey Stephens

Marketing Manager

Georgia Crown Distributing Co.

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OFFICIAL MEDIA PARTNER
SevenFifty brings innovative technology and data insights to the beverage alcohol industry with next-generation solutions that power the three-tier supply chain. The company’s people-first approach to technology enables distributors, producers, importers, and buyers with the tools they need to connect with each other online—and do business in a modern world.