ABOUT BRAND BATTLE TOURNAMENT
In lieu of the WSWA 2021 Convention & Exposition, WSWA will be holding a Brand Battle Tournament - a can’t miss event for craft, startup and small production wine and spirits brands. This annual highly-attended, Shark Tank style event is typically held during the WSWA Convention.
The Brand Battle Tournament is a creative and engaging solution for wholesalers and suppliers to connect in 2021 and keep up with the industry trends. This event will showcase rising brands with unique stories, packaging and flavor profiles in an engaging digital environment for all industry tiers to see. Panels of wholesaler judges will provide valuable, thought-provoking insight and feedback on the various brands competing in the tournament.
Whether you are interested in competing or viewing the events, all will see hot emerging trends and products and walk away with greater knowledge on the industry .
This year, Brand Battle has been expanded into a tournament-style competition, with 8 virtual events, divided by categories, taking place on Tuesdays at 1 p.m. EST this summer! An ultimate Brand Battle Championship between all category winners will be held this fall to determine a 2021 Brand Battle Champion.