(WASHINGTON)—Celebrity appearances and product launches from Channing Tatum, Christie Brinkley, and more…tasting and mixology competitions… Brand Battle to see who’s got what it takes to succeed … record level attendance from exhibitors and distributors, and much more are on-tap at the Wine & Spirits Wholesalers of America (WSWA) 73rd Annual Convention & Exposition.
More than 2,500 attendees are expected at the industry-leading event that unites U.S. wholesalers with suppliers from around the world April 18-21 at Caesars Palace Las Vegas.
WSWA association leaders, attendees and exhibitors will take time to honor two industry giants: Larry Ruvo and Tito Beveridge.
WSWA will present the Lifetime Leadership Award to 47-year industry veteran Larry Ruvo, Senior Managing Director with Southern Wine & Spirits of Nevada. The award is presented annually to a wholesaler whose contribution to the association, the beverage industry and the community defines excellence, inspires loyalty and exemplifies leadership.
The WSWA Educational Foundation will recognize Tito Beveridge, founder of Tito’s Handmade Vodka, with the Sidney Frank Award, given annually to a person who has made exceptional industry contributions in addition to noteworthy philanthropy and community service. The award is named for Sidney Frank, a leading innovator who built a number of successful brands and was an extraordinary philanthropist. The award will be presented by Sidney Frank Importing Company CEO Jeffrey Popkin.
Suppliers will have the opportunity to be recognized with the Hot New Now Media Award, and all attendees will be able to vote for their favorite product for the Attendees Choice Award. Visit www.wswaconvention.org for details.
WSWA is the national trade association representing the wholesale tier of the wine and spirits industry, dedicated to advancing the interests and independence of wholesalers, distributors and brokers of wine and spirits. Founded in 1943, WSWA has 366 member companies in 50 states and the District of Columbia and its members distribute more than 80 percent of all wine and spirits sold at wholesale in the United States. More information is available at www.wswa.org.
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